Let's dive a bit deeper into the first point from the prior post : 1. You don't have a plan. If you want to accomplish anything, including getting your product on the shelf at retail, you need to have a plan. The plan can be simple or complex, detailed or generic, but it has to exist,… Continue reading You don’t have a plan
Category: Sales
5 reason’s why your product is not at retail
There are probably some good reason's why your product isn't on the shelf at the retailer of your choice. Some of them may be on this list: You don't have a plan You're not a 'sales guy' - and you think that matters You don't know who you should be selling to You have handed… Continue reading 5 reason’s why your product is not at retail
And then there was Amazon.com
Wow, HP throws in the towel, Samsung is flaming out, RIM is RIP... you could say that change is afoot. Everyone is talking about who will challenge Apple now - what company will emerge to offer an iPad challenger, or a MacBook Air Challenger. They miss the point. If you want to challenge Apple, then… Continue reading And then there was Amazon.com
Meeting Planning
Think about the outcome - what would be the perfect 'thing' that would happen, or be agreed to if the meeting went as perfect as it could? It's working from the future goal back to today - if you got the product on the shelf, got the listing, made the sale during or as a… Continue reading Meeting Planning
Reps – The Bad
This will most likely be a short post. I don't have much bad to say about reps in general. As with all things in life, there are some bad people out there who happen to work as a rep. But don't let that color your judgement on all reps. The main bad thing said about… Continue reading Reps – The Bad